How people make decisions
- The Power of Introductions
- Understanding what motivates your client
- Growing by acquiring
- Combine best practices to create new wealth
- Putting your clients to work
- Getting by with a little help from your friends
- Deadline selling can kill your business
- Rewriting the “four Ps” of marketing
- Moving from pitchman to peer
- How to gain big clients by playing The Infinite Game
- Merging doesn’t mean having to sell your soul
- The power of a multigenerational strategy
- Treat your prospects as clients
- Knowing a prospect can gain you a client
- Successful Succession
- Healthy Person, Healthy Practice
- Going Fee-Based? - Telling your client you’ll start taking their interests into account might not cut it
- Meaningful events in your clients’ lives
- Will your business survive
- Never slam your competition